14.10.2025

New subsidiary opens in Munich

The company strengthens its international presence with a direct subsidiary in the German market.

Rational Production continues its path of international growth with the opening of a new subsidiaryin Munich, Germany. This move marks a new milestone in the company’s international expansion journey, following the established success of its French subsidiary, which has been operating since 2015.

With over 25 years of experience and a network of more than 50 partners worldwide, the company confirms its growth strategy by focusing on proximity and direct support for German customers — a key market in the collective catering industry.

“This project,” explains President Rossella Po, “represents a significant milestone in our international growth strategy. Establishing our presence in Germany brings us closer to the local market and allows us to deliver the direct, hands-on support that has long defined our commercial approach.  We have appointed Nikolai Hinzer to lead the new subsidiary– his deep knowledge of the collective catering industry will be instrumental in understanding and meeting the specific needs of the German market. We warmly welcome Nikolai to our team, and we are confident that this collaboration will deliver outstanding results.”

The new Munich subsidiary will serve as a reference point for commercial consulting and technical support across Germany, with the goal of providing direct service and customized solutions for every segment of the local collective catering industry.

The entire Rational Production team will attend HOST 2025 (Milan, Pavilion 7 – Stand M59-N60), where they will present the company’s latest innovations and officially introduce Nikolai Hinzer to the public, offering an opportunity to explore new business prospects linked to the expansion into the German market.

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